From Vision to Reality: Celebrating Three Years of Progress, Partnership, and Patient Satisfaction
Social Cascade Team
March 20, 2024
6 min read
What can you accomplish in 1,095 days as a startup? For us at Social Cascade, the answer is simple: a lot.
It feels like just yesterday that we walked away from our safe, corporate jobs and ventured into the unknown startup world. But on the other hand, it feels like we've always been here, driving change and improving health outcomes through technology.
We've Expanded Our Reach and Impact
In just three years, our workforce has grown significantly, reflecting the increasing demand for our AI-powered solutions. Our diverse team of technologists, data scientists, and health advisors has enabled us to enhance our technology capabilities and reach more than 750,000 families across nine states.
We've Transformed Patient Engagement
Social Cascade is the only AI-powered social media platform on the market built specifically for healthcare. Over the last three years, we've published over 10,000 posts, and the results speak for themselves:
- More than 750,000 families reached outside of in-office visits
- 83% of patients surveyed said they consult social media when choosing a medical practice
- 94% of patients reported being satisfied with the content posted by their provider
- On average, 3x as many people see posts after 30 days of using Social Cascade
We've Empowered Providers
Take Dr. Melinda Beavers, who opened her pediatric practice during a global pandemic. With Social Cascade, she grew her social engagement by 5,000% in just 90 days, and went from 0 to 1,200 patients in less than one year, all without spending a single advertising dollar.
We've Helped Build Trust
Clinics using Social Cascade have seen their net promoter score (NPS) soar, with averages ranging between 79–93, compared to clinics without an active social presence whose NPS ranges from 1 to 24.
We've Saved Providers Time
On average, the typical Social Cascade provider has reduced their time on social media from 15 hours to just 15 minutes per week. This frees up valuable time for providers to focus on what matters most: caring for their patients.
We've Established World-Class Partnerships
A key part of our success has been strong partnerships with more than 75 content partners from leading national and local organizations. Through our partnerships we've grown our content repository to more than 8,000 pieces of content.
What's Next
Over the next few years, we'll focus on deepening our use of AI for localized relevance, expanding our content partnerships to further impact social determinants of health, and expanding our services and support outside of pediatric clinics.
Thank you to our incredible team, our partners, our investors, our advisors, and the healthcare providers who trust us to help them make a difference.
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