Insights for Healthcare Teams
Practical guides, case studies, product updates, and strategies for keeping patients informed between visits.
Case Study: How MindBridge Let Curated Content Build a Community Before the Doors Opened
After 25 years in a high-volume system, Dr. Gretchen Hoyle launched an independent behavioral health practice and used Social Cascade to acquire patients — with 90 minutes of setup and zero original content.
June 16, 2026
6 min read
2025 Year in Review
What a milestone year! We're thrilled to celebrate our fifth year of empowering healthcare providers and families!
January 8, 2026
3 min read
Celebrating our Nonprofit Partners for Giving Tuesday
This Giving Tuesday, we spotlight the incredible non-profits that power our impact on community health.
November 28, 2025
4 min read
Introducing the Social Cascade Teleprompter App
Between visits, many patients and families turn to social media when they have questions. In those moments, a trusted face directly explaining what they need to know can make all the difference.
June 15, 2025
7 min read
Social Cascade Partners with ASMP to Strengthen Adolescent Vaccine Education
Meningococcal disease is uncommon, but when it appears, it moves fast. That's why we're proud to partner with the American Society for Meningitis Prevention.
April 22, 2025
3 min read
The Hidden Trust Equation: A Guide for Healthcare Marketers
Trust is one of the most frequently cited goals in healthcare marketing, yet also one of the least clearly defined.
March 18, 2025
12 min read
Stop Measuring Health Like Shoes: Insights from Our Founder's Newsletter
Healthcare communicators: the metrics you're being evaluated on were designed for someone trying to sell shoes. You deserve a better framework.
February 10, 2025
5 min read
Content Partner Spotlight: Asthma and Allergy Foundation of America (AAFA)
Founded in 1953, AAFA is the oldest and largest non-profit patient organization dedicated to saving lives and improving the quality of life for people affected by asthma and allergic diseases.
January 15, 2025
3 min read
Content Partner Spotlight: Mental Health America
Mental Health America promotes mental health and prevents illness, advocating nationally and locally to close the mental health equity gap.
September 12, 2024
2 min read
Neighborhood Health, Reach Out and Read, and Social Cascade Announce New Partnership
Social Cascade is thrilled to announce a new partnership with Reach Out and Read in Virginia and Neighborhood Health.
August 15, 2024
4 min read
Content Partner Spotlight: Eat Smart Move More
Eat Smart, Move More North Carolina is dedicated to promoting healthy eating and physical activity across the state.
July 18, 2024
2 min read
Social Cascade Partners with Wellstar to Tackle Health Inequity Through Technology
Today, we announce our newest partnership with Wellstar's Center for Health Equity, committed to addressing health inequities across Georgia.
June 5, 2024
4 min read
Content Partner Spotlight: Parenting Translator
Parenting Translator turns scientific research into practical advice for parents, offering easy-to-use resources on child development.
May 8, 2024
2 min read
Content Partner Spotlight: Welcome Baby
Durham-based Welcome Baby offers resources to help families access the best care in their community.
April 10, 2024
2 min read
From Vision to Reality: Celebrating Three Years of Progress, Partnership, and Patient Satisfaction
What can you accomplish in 1,095 days as a startup? For us at Social Cascade, the answer is simple: a lot.
March 20, 2024
6 min read
Content Partner Spotlight: DKMS
DKMS fights blood cancer by registering donors, supporting patients, and funding research — with over 90,000 transplants worldwide.
February 14, 2024
2 min read
Content Partner Spotlight: Common Sense Media
Common Sense Media empowers families with trusted reviews and resources, promoting digital literacy for kids.
January 22, 2024
2 min read
Case Study: Bloom Pediatric Partners Builds a Patient Waitlist in Less Than 12 Months
Dr. Melinda Beavers built a waitlist for her pediatric clinic in under a year by partnering with Social Cascade — without spending a single advertising dollar.
January 5, 2024
7 min read
Elevating Your Pediatric Practice Through Social Media
In today's digital age, social media has become an essential tool for healthcare organizations of all sizes, including pediatric practices.
November 20, 2023
5 min read
Want to Help Reduce Pediatric Injuries? Share Prevention Strategies!
Injuries are the leading cause of death and disability among pediatric patients. Each year, 9.2 million children are treated in U.S. emergency departments.
October 5, 2023
5 min read
How Patient Education and Patient Engagement Combats Food Insecurity
Food insecurity affects 10.5% of U.S. households. Pediatricians can help by screening and providing resources through social media.
September 15, 2023
5 min read
Social Media is the Most Equitable Platform
Social media reaches low-income, rural, and minority communities with critical health information, improving engagement, trust, and outcomes.
August 10, 2023
6 min read
Ready to keep patients informed between visits?
Spend 30 minutes with someone who understands healthcare and walk away with a clear picture of how your practice shows up for patients between visits.